EN
For three days – from 7th to 9th May – the Salzburg Exhibition Centre became the key meeting point for kitchen and furniture professionals from across Europe. The event saw a significant increase in attendance compared to2023 – a clear sign of the growing relevance of this established industry platform.
This is exactly why küchenwohntrends is such an important event for SHD. It offers us the perfect opportunity to showcase our solutions in a focused and high-quality setting – engaging directly with retailers, industry partners, and decision-makers. For us, kwt is more than just a trade fair – it's a source of momentum: compact, efficient, and rich in valuable market feedback.
The centrepiece of our presentation was KPS.MAX, the innovative kitchen planning software. With its modern user interface, powerful visualisation features and seamless integration into the entire sales process, KPS.MAX impressed numerous visitors. Our live demonstrations were particularly popular, giving attendees the chance to experience the software’s full potential in a practical setting.
The presentation was further enhanced by KPS.MAX web, theintuitive online kitchen configurator, which engages customers even before they enter the showroom. With just a few clicks, users can pre-plan their dream kitchen online – including room dimensions, style preferences, and appliance choices. This results in better-qualified leads and a more effective start to the sales conversation.
Another highlight at the SHD stand was KPS.MAX vision, SHD’simmersive VR solution. Using VR headsets, visitors were able to step inside their planned kitchens and explore them virtually. This emotional planning experience not only delights end customers but also helps retailers to accelerate and secure purchase decisions.
Stefan Hoffmann, Sales Director of SHD Kreative Planungs-Systeme GmbH, summed it up:
"We’re very pleased with how the trade fair went. The conversations with retail partners, prospective clients, and industry peers were both intensive and valuable. A big thank you goes to our dedicated team on site, whose expertise, passion, and team spirit made a major contribution to our success at the show."
